Product Videos Services
We create high-quality e-commerce product videos to boost your conversion rate and shoot up the consumer experience while online shopping.
High-quality e-commerce product videos
Producing professional videos for every type of products.
Video Production
Utilize the power of videos to promote and boost your product sales. Incorporate them on social media channels, e-commerce store websites, or in strategic marketing or promotional campaigns.
Video Editing
Convert your simple video footage into cinematic videos using our post-production editing services. Transitions, effects, and color grading—we have in-house editing experts to give a creative touch to your raw videos.
Videos Delivered
Years of Experience
In-House Video Production Team
Customer Trust and Transparency
Building trust with buyers is challenging; however, with our video production services, you can develop customer testimonials, review videos, and behind-the-scenes footage that creates a personal and trusting relationship with customers. This video gives reassurance to customers about quality and builds confidence in them.
Videos highlight key features of products.
Influence Purchasing Decisions Positively
Product videos guide the customer through their buying journey by showcasing the products in action. It helps them understand different features that they would have missed in a simple image. Moreover, because the e-commerce product videos present the information in a visual manner, customers make a quick, informed decision before purchasing.
Increased Conversion Rates
Creating high-quality marketing videos, such as product demos or explainers, has a direct impact on the customer experience while shopping online. A video, unlike a simple image, can demonstrate key features and show the product in action. This visual content helps site visitors make informed decisions, which in turn lowers the chances of dissatisfied customers after the purchase and also increases sales conversions.
Reduced Return Rates
Video of e-commerce products helps customers view them from all different angles and present their actual representation in the 3-D world. This presentation method, along with the product demo, provides sufficient ideas and information to ensure that customers are not disappointed upon receiving the actual product. This overall experience leads to a reduction in return rates on e-commerce stores.
Enhanced Product Understanding
Compelling videos can help communicate the workings of a complex product to customers. You can use animation and visual effects to showcase its workings or use explainer videos to highlight its features and benefits, which might not be easy to convey only through images.
Social Media Visibility
Videos can act as a powerful marketing tool on social media channels. These platforms prioritize video content over any other format of content, so you can engage and generate interest in your products and drive traffic back to e-commerce stores for conversions. Brands and organizations are proactively adopting YouTube video production services to create such content as part of their social media strategies.
Formats
The variety of product videos we produce
There are multiple formats of product videos that you can choose to create. Each video type has a specific purpose, and we, as a video production company, can help you choose. Below are a few prominent ones that you can choose from.
Product Demonstrations
Product Explainer Videos
How-to or Tutorial Videos
Unboxing Videos
Comparison Videos
Promotional/Commercial Videos
Testimonials and Reviews
TYPES OF PRODUCT VIDEOS
Let us know if you don’t find what you are looking for.
Product Demonstrations
Product demonstration videos focus on how a particular product works. It provides a demonstration to the customers and promotes its key benefits. They are highly effective for conversion on e-commerce websites.
Product Explainer Videos
They serve the purpose of explaining what problems particular products solve if they meet customer expectations. Animations and graphics are used to further simplify the working of products.
How-to or Tutorial Videos
Don’t keep your users wondering how to use a particular product. Use how-to videos to explain in detail how to use any specific product. Customers can learn about its functionalities without depending on customer care guidance.
Unboxing Videos
Give users an excitement-filled moment by creating unboxing videos of your products. These videos attract a lot of attention from the audience as they build anticipation and excitement around your offerings. They are easily one of the most popular video types among creative event videos.
Comparison Videos
Creating comparison videos allows your audience to understand the benefits and extra key features your product offers. These videos help customers make final buying decisions.
Promotional/Commercial Videos
Promotional and commercial product videos help with product discovery on social media. Moreover, organic search engines also prefer video content on web pages for higher performance and engagement. You can leverage this visual content to get ranking and branding.
Meet The Team
Under the guidance of our founder, Anmol Pawate, we have been in the video production industry for the last 8+ years. We have expertise in pre-production, production, and post-production work, with over 25 in-house video-making experts. We have established a highly functional video production process where we prioritize creativity and achieving goals set by our clients.
Our product video creation service is focused on bringing attention and engagement to your e-commerce products for the highest conversions possible. Our video services are well curated to create high-quality professional videos and drive business growth.
FAQs
Why should businesses focus on e-commerce video production?
Multiple industry experts have concluded that product videos increase customer engagement and conversion rates in any online store. They are a great way to explain a complex product or show how a product works through a demo video. They increase sales and lower the return rate for e-commerce businesses.
Does a product video increase the conversion rate on an e-commerce store?
Yes, they consist of a detailed overview of products in 3-D visuals; they provide much more information than an image can ever provide. A customer who has seen the working video of a product has higher chances of conversion because of the positive influence of visual content.
What is the average length of a product video?
It can vary between 30 seconds and 2 minutes, as less than that or more than that causes information overload and delay in making the final purchase decision. It can incorporate stunning visuals and CTA while highlighting key features of products in that span of time.
Why are product videos used in video marketing?
Because of the high impact on customer engagement on social media and e-commerce websites, videos are often given high importance in the overall marketing strategy.
Grow Your Business With Videos
Contact us today to get started.